Sentiment Analysis Tool - Understand Audience Emotions with AI

Analyze the sentiment and tone of your social media content, comments, and audience feedback. Understand if your messaging is positive, negative, or neutral. Make data-driven decisions to improve engagement and brand perception.

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10,000+
Active Users
50M+
Posts Scheduled
98%
Satisfaction Rate
24/7
Support Available

Powerful Features

Everything you need to manage your social media presence effectively

Emotion Detection

Identify specific emotions in text: joy, sadness, anger, fear, surprise, disgust, and more beyond simple positive/negative.

Sentiment Scoring

Get precise sentiment scores (0-100) showing exactly how positive, negative, or neutral your content or comments are.

Comment Analysis

Analyze batches of comments and reviews to understand overall audience sentiment about your brand, products, or campaigns.

Content Pre-Check

Test your content before posting to ensure the tone matches your intent and won't be misinterpreted.

Trend Tracking

Monitor sentiment changes over time to identify shifts in audience perception and brand health.

Multi-Language Support

Analyze sentiment in multiple languages for global brand monitoring and international content.

Why Choose BrandOye?

Join thousands of marketers who trust BrandOye for their social media success

Avoid PR Crises

Detect negative sentiment in content before publishing. Catch potentially controversial messaging that could damage your brand reputation.

Improve Customer Satisfaction

Analyze customer feedback sentiment to identify pain points and areas for improvement. Respond to negative sentiment proactively.

Optimize Content Strategy

Understand which content types and topics generate the most positive sentiment. Double down on what resonates emotionally with your audience.

Track Brand Health

Monitor sentiment trends over time to measure brand perception, campaign effectiveness, and audience relationship health.

How It Works

Get started in minutes with our simple, intuitive workflow

1

Input Text for Analysis

Paste social media posts, comments, reviews, or any text you want to analyze for sentiment and emotional tone.

2

AI Analyzes Sentiment

Advanced AI processes the text, detecting sentiment (positive/negative/neutral) and specific emotions expressed.

3

Review Detailed Results

Get sentiment scores, dominant emotions, and specific phrases contributing to the overall tone. See word-level sentiment breakdown.

4

Take Action

Adjust content tone before posting, respond to negative comments, or optimize future content based on sentiment insights.

Frequently Asked Questions

Find answers to common questions about BrandOye

Our AI achieves 85-90% accuracy on sentiment classification, trained on millions of social media posts and reviews. Accuracy improves with longer text and clear emotional language.
Sentiment is overall positive/negative/neutral classification. Emotion detection identifies specific feelings like joy, anger, sadness, fear, etc. We provide both for comprehensive analysis.
Yes! Export comments from your posts and paste them for batch sentiment analysis. Understand overall audience reaction and identify negative sentiment requiring response.
Not necessarily! Some content (like problem-aware marketing) intentionally starts with negative sentiment to show empathy before offering solutions. Use the tool to ensure sentiment matches your intent.
Sarcasm detection is challenging for AI, but our advanced models can identify many sarcastic statements based on context and language patterns. Results may vary with complex sarcasm.
Currently supporting English, Spanish, French, German, Italian, and Portuguese. Additional languages are being added regularly.
Analyze competitor social media comments to understand their audience sentiment and brand perception compared to yours. Identify their pain points to exploit in your messaging.

Understand Your Audience Better

Analyze sentiment to make smarter content decisions. Try BrandOye free for 14 days.

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