Social Media Monitoring Guide - Track Your Brand in Real-Time

Learn how to monitor brand mentions, customer feedback, and competitive activity across social platforms. Set up alerts, track reputation, and respond quickly to opportunities and threats.

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Powerful Features

Everything you need to manage your social media presence effectively

Real-Time Alerts

Get instant notifications when your brand, products, or keywords are mentioned across social media.

Mention Tracking

Track direct mentions (@mentions) and indirect mentions (brand name without tag).

Sentiment Monitoring

Understand if mentions are positive, negative, or neutral to gauge brand health.

Competitor Monitoring

Track competitor mentions and sentiment to identify their pain points and opportunities.

Why Choose BrandOye?

Join thousands of marketers who trust BrandOye for their social media success

Respond to Crises Quickly

Catch negative mentions early before they escalate. Respond promptly to address concerns and prevent viral complaints.

Discover Sales Opportunities

Find people asking for product recommendations or complaining about competitors—perfect leads for outreach.

How It Works

Get started in minutes with our simple, intuitive workflow

1

Set Up Monitoring Keywords

Track your brand name, common misspellings, product names, and relevant industry keywords.

2

Configure Alerts

Set up real-time alerts for critical keywords, negative sentiment, or high-engagement mentions.

3

Monitor Daily

Review mentions daily, categorize by priority (respond immediately, respond later, just track).

4

Engage Appropriately

Respond to customer questions, thank positive mentions, address concerns professionally.

Frequently Asked Questions

Find answers to common questions about BrandOye

Monitoring tracks specific brand mentions. Listening analyzes broader conversations to extract strategic insights about industry trends and sentiment.

Monitor Your Brand 24/7

Track mentions and protect your reputation in real-time. Try BrandOye free for 14 days.

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